B.S. in Business Administration (Marketing)
As day by day the market is becoming more and more customer driven, the companies are finding it very difficult to hold on to their customer base. In this context, the marketing managers have become indispensable to any business organization. They are the people who study the needs of the target customers, build the customer base, maintain them and work towards their satisfaction.
Walden University - Online Bachelor of Science Degrees in Business Administration - Marketing
US being the largest economy in the world and a huge market, degree in marketing from an US University is highly valued across the world. There is great demand for a US marketing degree from students across the world and not all the students are capable of doing it on-campus. Walden University has come to their rescue by providing an Online US degree program in marketing. Walden University online bachelor degree programs in business administration - Marketing have been developed understanding the current trends in the market economy. Any person who meets the basic requirements of pursuing a US degree program can get the admission in these courses.
During the courses of virtual Walden University US online marketing degree programs, the students are trained in areas like market research, customer relationship management (CRM), internet marketing, motivation and leadership skills, advertising, optimizing the organizational goals, adaptation to changes in market, segmentation of market needs.
The courses covered during online B.S. in business administration (Marketing) with a total of 181 credits are divided into general, elective, business, concentration and portfolio courses.
The courses taught during general, elective and business courses (total of 165 credits) include: accounting, business communication, marketing principles, information systems in enterprise, finance, international business, ethical leadership, critical thinking and decision-making, human resource management, international economics, human behavior, leadership and motivation skills.
The concentration courses covered during Walden University online bachelor degree programs in Marketing are Marketing Management, International Marketing, Case Study-Services Marketing with a total of 15 credits.
Portfolio course is of 1 credit.
Depending upon the performance of students, generally this marketing degree course can be completed in 4-5 years time.
However, Walden University also facilitates its students to transfer their CPCU course credits to the degree program thereby enabling the students to complete the degree program in a comparatively shorter duration saving time and money.
Students of Walden University have a choice to pursue either a general online degree course in Business Administration or other specialized online degree courses in Business Administration in the following areas of concentration:
Other Online Walden University Degree Courses in Business Administration
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